pilot group
Hartmut Brügner is an accomplished professional in media and marketing research, currently serving as the Director of Media & Marketing Research at Pilot Group since October 2016. Previously, Hartmut worked as a Consultant & Lecturer in media and communication from May 2015 to September 2016 while advising advertisers, content agencies, and universities. Hartmut's diverse experience includes roles such as Media & Digital Director at Millward Brown, where focus areas included media consulting and cross-channel efficiency, and Group Account Director at OMD Germany, specializing in strategic consultancy for global advertisers. Additional positions include Client Service Director at DAVINCI Selectwork, Director of Marketing at IP Deutschland GmbH, and various roles at Henkel, ranging from International Mediamanager to Market Research Manager. Hartmut's career spans a comprehensive range of media management, digital strategy, and marketing consulting across multiple industries and regions.
pilot group
pilot realises state-of-the-art brand communication for the digital age. At pilot we closely integrate media, creative services and technology based on research results. The service portfolio includes media consulting, creative development and production, content marketing, mobile and social media marketing, programmatic advertising, performance marketing, research, media coops and full service digital screen communication. The independent and owner-managed agency group started as a media agency for traditional and digital media. Since its foundation in 1999 the design and production of advertising campaigns were also important elements of the business activities. At the interfaces of media and creation pilot develops extraordinary communication ideas for its clients. Therefore media professionals, creative minds, technology specialists and researchers work closely together. Today, more than 380 experts at our locations in Hamburg, Munich, Berlin, Stuttgart and Frankfurt conduct innovative campaigns for renowned national and international brands such as Bauer Joghurt, Boehringer Ingelheim, BORCO-Marken-Import, Conditorei Coppenrath & Wiese, DasErste, Deutscher Sparkassen- und Giroverband, Duravit, EnBW, Fidelity, Fisherman's Friend, Henkell & Co. Gruppe, Jack Wolfskin, Meggle, Melitta, mentos, mobilcom debitel, New Yorker, OTTO, Procter & Gamble, Radeberger-Gruppe, Reemtsma, Schwartauer Werke, Techniker Krankenkasse und Volkswagen Bank. pilot is founding member of Local Planet, a global network of independent and owner-managed media agencies (www.localplanetmedia.com).