Haley McCombs is an experienced marketing professional with a focus on lifecycle marketing, CRM strategies, and digital engagement. Currently serving as the Lifecycle Marketing Manager at Pilot.com since July 2022, responsibilities include mapping customer journeys, identifying key personas, and designing marketing programs that enhance customer engagement and retention. Prior experience includes positions at NerdWallet, where Haley led credit and insurance campaigns contributing significantly to monthly revenue, and Uber, where initiatives supported both B2C and B2B marketing efforts. Previous roles at Peet's Coffee and various digital media positions highlight a strong foundation in customer service, team collaboration, and content strategy. Haley holds a Bachelor of Arts in Communication and Media Studies from the University of California, Davis.
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