Roger Austermiller

Pink7 is a lifestyle brand that empowers people to feel proud of sobriety and inspires connection between those with an affinity for the sober lifestyle. We are a collective of one heart and many hands using community experience to create apparel representing the sober movement. Our vision is to inspire and accelerate a sober-centered future as we design a business model where our products are better for humanity than if they did not exist. Every product we create is born from purpose, each representing a step toward a better world. From the materials we use to the colors we create, we are committed to protecting, preserving, and promoting sobriety. Make the world a better place with us, one collection at a time.