Fira Shabrina Malia

Content & Copywriting Specialist at Pintarnya

Fira Shabrina Malia has a diverse and extensive work experience in various roles related to content marketing, journalism, and copywriting. Fira Shabrina currently holds the position of Sr. Content Marketing Specialist at Pintarnya, a technology startup in Indonesia. In this role, Fira is responsible for connecting job-seekers to job opportunities through a data-driven approach.

Before their current position, Fira worked as a Content Performance Lead at Kitabisa.com, where they analyzed, collected, and wrote content stories about individuals in need of help. Fira Shabrina also served as a Content Writer for social media ads and Kitabisa.com.

Prior to that, Fira was a Copywriter at BLANJA.com, creating catchy and engaging copies for advertising campaigns. Fira Shabrina also worked as a Reporter for Liputan6.com, where they wrote soft news articles and covered events, and as a Reporter, Creative, Script Writer, and News Anchor for TV Vokasi UI, where they reported news, conducted interviews, and wrote scripts.

Fira began their career as a Reporter at Badan Otonom Pers Suara Mahasiswa UI, where they reported both soft and hard news around Universitas Indonesia.

Overall, Fira Shabrina Malia has gained a wide range of skills and experiences in content marketing, journalism, and copywriting throughout their career.

Fira Shabrina Malia has a diverse education history that spans across different institutions and fields of study. Fira Shabrina first attended SMA Al Hikmah Surabaya from 2013 to 2016, where they obtained their High School Diploma in Natural Sciences.

After completing their high school education, Fira went on to pursue their higher studies at the University of Indonesia from 2016 to 2019. During this time, they earned a Diploma of Arts in Broadcasting Communication, focusing on the field of study related to broadcasting and communication.

In 2019, Fira obtained two certifications to further enhance their professional skills. Fira Shabrina became a Certified TV Anchor (Level III) through the Broadcasting Competency Certification Board (LSK Broad). Additionally, they obtained the certification of Certified Public Relation Officer by LSP UI from the Badan Nasional Sertifikasi Profesi in the same year.

Continuing their educational journey, Fira enrolled at the LSPR Communication and Business Institute in 2020. Fira Shabrina is currently pursuing a Bachelor of Arts - BA degree with a specialization in Marketing Communication. This program is expected to end in 2024.

Overall, Fira Shabrina Malia has acquired a combination of practical certifications and academic qualifications in the fields of broadcasting communication, public relations, and marketing communication.

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