Abdallah Yasser

Abdallah Yasser currently serves as the Head of Business Development & Partnerships at Pionex Global, a role undertaken since August 2025, where responsibilities include leading global growth initiatives, establishing strategic alliances, onboarding key opinion leaders, and executing large-scale influencer and affiliate campaigns to enhance the company's market presence. Previously, Abdallah was employed at OKX as a Senior Business Development Manager from June 2022 to August 2025, where success was achieved in managing KOL and affiliate partnerships that significantly increased trading volume, as well as expanding the influencer network across Europe. Earlier experience includes a position as a Senior Media Buyer at Facebook from June 2014 to May 2021, focusing on optimizing advertising campaigns and developing tailored strategies to meet client marketing objectives. Abdallah holds bachelor's degrees in Business Administration and Management from The Open University and in Accounting and Business/Management from Arab Open University - Egypt, both earned from January 2014 to May 2018.