Laura Hannan

Founder of the Profile Based Marketing Academy for LinkedIn Training at Pitch121

Laura Hannan has a diverse work experience spanning multiple industries. Laura co-founded Pitch121 in 2017, a lead nurturing service focused on LinkedIn profile management. As the founder, they positioned herself as a LinkedIn thought leader and helped clients attract potential customers through effective networking and social selling strategies. Laura also founded the Profile Based Marketing Academy for LinkedIn training in 2021, providing training to agency owners and sales teams.

In addition to their work at Pitch121, Laura has held roles at various organizations. Laura was a member of MarketingKind, a marketing membership community dedicated to creating positive change. Laura also served as an investor at Work for Good UK, supporting businesses in their charitable giving efforts. At CXB HUB, a customer experience specialists company, they initially worked as the Head of Business Development, helping the company find UK clients, and later became a client of Pitch121.

Prior to their entrepreneurial ventures, Laura gained experience in business development roles. Laura worked as a Business Development professional at SoPro - Social Prospecting, a sister company to Pitch121, where they utilized email prospecting techniques to help sales-focused businesses engage with qualified prospects. Laura also served as a Business Development professional at Capen Ltd, where they focused on prize-led fundraising in the NHS charity sector. Additionally, they worked as a freelance Sales Director at DAC Group, providing sales and marketing support to the company.

Before entering the business development field, Laura held leadership positions in the charity sector. Laura served as the Global Head of Charities at Powa Technologies, where they closed deals with major UK charities and represented charity needs globally. Laura also worked as a Senior Business Development Manager and a Business Development professional at Powa Technologies, focusing on the charity sector. Prior to that, they served as the Head of Newsreach at Axonn Media, managing a team and achieving successful sales results.

Throughout their career, Laura has demonstrated a passion for helping businesses and individuals achieve their goals through effective marketing strategies and charitable giving initiatives.

Laura Hannan attended Teesdale School for an unspecified period of time with no specified degree or field of study. In 1993, they enrolled at The University of Huddersfield and completed a degree in Communications and Theatre Studies.

In terms of additional certifications, Laura obtained the following qualifications: Learning Speed Reading from LinkedIn in February 2020, Advertising on LinkedIn from LinkedIn in September 2019, Google Analytics Individual Qualification (IQ) from Google in May 2013, and LinkedIn Marketing Strategy from LinkedIn in July 2022.

Links

Previous companies

Axonn Media logo

Timeline

  • Founder of the Profile Based Marketing Academy for LinkedIn Training

    April, 2021 - present

  • Founder of Pitch121 - LinkedIn Profile Management for Brand Awareness

    December, 2017