Laura Plumstead

Laura Plumstead is an accomplished marketing professional with extensive experience in digital optimisation and e-commerce. Currently serving as Marketing Manager at Pivotal since April 2024, Laura previously held roles as an Optimisation Strategist at Blend and as a Digital Optimisation Consultant at Pivotal, where key achievements included the launch of an email marketing department and achieving 'Klaviyo Gold Partner' status. Earlier positions include E-Commerce & CRO Specialist at The Florida Group, Product and Product Experience Manager at YogaClicks.store, and various creative roles within TOPSHOP TOPMAN. Laura's expertise spans data analysis, email marketing, product management, and brand strategy, underpinned by a degree in Fashion Design from Norwich University of the Arts.