PiWheel | eCommerce Data Intelligence & Services
Melis Yazicioglu Çep has a diverse work experience spanning various industries and roles. Melis is currently working as an Associate Director of Customer Strategy at PiWheel since December 2022. Prior to that, they held several positions at Procter & Gamble, including Perfumery & Drug Channel Senior Sales Manager, Oral Care Senior Category Manager, Oral Care Category Manager, National Account Executive at Migros Group, National Account Representative at Makro Market, and Account Representative at Top Local Chains. Before their time at Procter & Gamble, Melis worked as the Secretary-General of the European Students' Union Committee at T-Youth Association and as the Representative of the Student Council of Turkey at the European Students' Union. Melis also gained experience at Sabanci University as the Co-President of the Student Union Executive Committee and as an Assistant for the German-Turkish Summer School. Additionally, Melis had a role as a Modern Off Trade Key Account Specialist at Pernod Ricard and as a Sales and Marketing Intern at Bosch Rexroth. Melis also briefly worked in International Media at Formula 1.
Melis Yazicioglu Çep obtained a Bachelor's degree in Industrial Engineering from Sabanci University in the period from 2009 to 2014. Additionally, in 2013, they studied Economics at Tilburg University for a short duration.
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PiWheel | eCommerce Data Intelligence & Services
PiWheel is a Retail Intelligence eCommerce Consultancy. Our platform helps eCommerce brands stay ahead of their competition by effortlessly tracking sales and market share across their entire category- for any time period. PiWheel's consultancy grants brands access to the highest level of eCommerce expertise to scale and convert more shoppers with improved content, advertising, and operations. Products: 1. Competitive Intelligence Tool for eCommerce competitive insights. Our powerful technology gathers and analyses all channel and customer intelligence, including price trends, sales, consumer behavior, keywords, content, traffic, and more. 2. Smart Digital Shelf- Your digital retail performance dashboard. It connects all your vital eCommerce data points for a holistic view of your eCommerce portfolio. Our technology will alert you to mission-critical changes in price, stock, and competitor activity, and reveal untapped growth opportunities. 3. Smart Advertising Automation Tool- An intelligent automation tool that allows you to monitor and action campaigns in real time. It makes thousands of optimizations to drive the most out of your eCommerce marketing campaigns. At present, PiWheel is happily servicing 50+ brands across India, Middle East, and SEA regions.