Heather Peterson

Heather Peterson has a diverse work experience in various roles and industries. Heather started their career as a PR Intern at AMP Publicity, where they wrote copy for press releases, concert descriptions, websites, social media, and blogs. Heather then interned as a Copywriter at Elevator Agency, where they gained experience in mood boards, UX, wireframes, creative strategy, and copywriting. Heather continued their internship journey at Sensis as a Creative Intern, where they worked on ad campaigns and gained insights into targeting specific audiences.

Heather then took on the role of VP, Copywriter at AAF National Student Advertising Competition, managing the Creative and Production departments and creating Out-of-Home (OOH) and brand materials. Continuing their education, Heather worked part-time as a Recreation Attendant at La Costa Resort and Spa while pursuing a full-time college education as a student intern.

Heather's professional career began at CellarStone as a Copywriter, where they managed the marketing needs of the software company, writing press releases, blog articles, case studies, adwords, newsletters, social media content, and email campaigns. Heather then joined PARTNERS+simons as a Jr Copywriter, where they worked on various campaigns for well-known clients.

In 2015, Heather joined Vitamin T as a Freelance Copywriter, creating engaging and informative content in the form of eBooks, user guides, brochures, and flowcharts. Heather also wrote and edited copy for the CAPA website and other promotional materials. Later that year, they started working at Pixability, initially as an SEO Copywriter, then as a Senior SEO Copywriter, and finally as the Manager of Organic Strategy.

Overall, Heather Peterson has a strong background in copywriting, digital marketing, and advertising, with experience in various industries and roles.

Heather Peterson earned a Bachelor's Degree in Communications with Emphasis in Advertising from California State University, Fullerton from 2010 to 2014. In 2013, they also pursued a Bachelor's Degree in Communication and Media Studies at the University of Westminster. Additionally, they obtained certifications in Google Ads from Google in May 2020 and became YouTube Certified from YouTube in August 2016.