Pizero
Michele Cerreta is currently a PhD student at Scuola IMT Alti Studi Lucca since January 2023. As the Founder and CEO of Pizero Design srl, a mobile software development company established in April 2013, Michele has pioneered one of Italy's first certified "Innovative Startups," focusing on the development of innovative apps and advanced services. Previously, as the Owner of Pizero Design from December 2008 to December 2013, Michele achieved significant success in mobile multimedia and UI design. Additional experience includes practicing law at Studio legale and serving as a notary at Studio notarile Vincenzo De Luca, enriching expertise in legal documentation and court procedures. Academically, Michele holds multiple degrees from Università di Pisa, including a Master in Cybersecurity and an MBA, complemented by a strong foundation in civil law.
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Pizero
Pizero Design is a mobile development and publishing company located in Lucca (LU), Italy. The company specializes in development, distribution and promotion of mobile apps, as well as UI and interface design.The company roots are in a personal blog, Pizero.net, that was opened in 2007 by Michele Cerreta, a law student with a passion for IT,mobile phones and design. Pizero Design quickly gained success thanks to its mobile themes, and started publishing on Nokia Store, reaching the one million downloads milestone just a few months later. In 2010, Pizero Design started publishing apps for iOS and BlackBerry. In 2011 it entered the Android and Windows Phone markets, while still increasing its success on the Nokia platform. In this timeframe, the company worked closely with several fortune 500 companies like Nokia, Pepsi, Burton, Oakley and Conde Nast to provide UI design and mobile marketing services.Pizero Design srl was born in 2013, as an evolution of the original Pizero Design company, to develop innovative and entertaining apps and games and to provide advanced professional services related to mobile and internet.As of today, Pizero Design has an impressive and rapid-growing portfolio of over 100 apps available on iTunes Store, Google Play, Nokia Store, BlackBerry AppWorld, Windows Phone marketplace, Samsung Apps, Amazon AppStore and Mac App Store.Since 2007, estimates say that over 25 million apps and themes by Pizero Design have been downloaded worldwide.Pizero Design srl is a privately held company, and CEO Michele Cerreta takes care of every project, including apps and themes design, marketing, business strategy and social media.Pizero Design is also one of the first italian certified Innovative Start-ups, a special status that offers exclusive benefits and tax examptions for investors.Pizero Design offices are located in the start-up incubator of the "Polo Tecnologico Lucchese", in Lucca (LU) - Italy.