Merve G.

Head Of Digital Technology And Data&analytics at Pladis

Merve G. has extensive experience in the field of digital technology and data analytics. Merve is currently serving as the Head of Digital Technology and Data&Analytics at pladis Global, where they are responsible for leading the business value creation, delivering key capabilities, managing stakeholders, and acting as a feedback conduit for product development.

Prior to this role, Merve held the position of Head of Product at Yıldız Tech, where they managed digital initiatives, team members, and suppliers. Merve also conducted trainings and studies to enhance the use of digital products within the company. Before that, they worked as an Information Technology Product Manager and Product Owner at Yıldız Holding, where they played a similar role in managing digital projects and conducting trainings.

Merve's previous experience includes working as a Global Customer Management Engineer at Şişecam, where they managed customer relationships, and as a Customer Experience & Trade Marketing Expert and Product Marketing Manager at Brisa Bridgestone Sabanci, where they led loyalty card projects, developed trade marketing plans, and managed product portfolios.

Merve also has experience in the non-profit sector, having served as a Coordinator of Volunteers at Youth Work Association and as a Volunteer at Service Civil International and Association Concordia.

Merve began their career as a Summer Intern at TPAO.

Overall, Merve G. has a diverse work experience in digital technology, data analytics, product management, trade marketing, and customer relationship management.

Merve G. holds a Bachelor's degree in Chemical Engineering from Hacettepe University, which was completed from 2010 to 2014. Merve later pursued a Master of Business Administration (MBA) degree in İşletme ve Yönetim, Genel from Istanbul Bilgi University from 2018 to 2020. Merve also obtained a Certificate in Data Navigator from Koç University in 2022. Additionally, they completed an IT Certificate Program in Information Technologies (IT) from Orta Doğu Teknik Üniversitesi/Middle East Technical University from 2020 to 2021. Merve's high school education was obtained from Kanuni Anadolu Lisesi (Trabzon Anadolu Lisesi) from 2005 to 2009. Furthermore, they attended ÖZEL NEŞEM KOLEJİ from 1998 to 2004, but no specific degree or field of study was mentioned for this period.

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  • Head Of Digital Technology And Data&analytics

    April, 2023 - present