Pippa Whybourne

Pippa Whybourne is an accomplished marketing professional with extensive experience across various sectors, including food and beverage, telecommunications, and marketing services. Currently serving as the Marketing Manager for Masterbrand and Partnerships at pladis Global since June 2025, Pippa has previously held strategic roles at PepsiCo, where significant achievements included driving a 32% increase in event engagement through the execution of a Live Nation partnership and delivering impressive sales uplifts for Walkers Crisps. Pippa's tenure at CityFibre as Head of Brand Activations focused on enhancing brand awareness across the UK, while prior positions at Three UK showcased expertise in leading impactful campaigns like the award-winning #DancePonyDance. With a strong foundation in brand management and campaign execution, Pippa has demonstrated consistent success in driving growth and enhancing brand recognition throughout a diverse career.