Alice Goff

Alice Goff is an accomplished brand and product manager with extensive experience in the craft, home decor, and fashion industries. Currently serving as Brand Manager at Plaid Enterprises since November 2006, Alice leads cross-functional teams to drive sales growth and market expansion. Previously, Alice held the position of Design Resource Coordinator at Carter's, where trend analysis and collaborative design efforts were key responsibilities. Alice also served as Senior Design Manager at Project E Clothing, driving design and marketing strategies that significantly enhanced brand recognition. Earlier experience includes various product management and merchandising roles within consumer goods companies in Georgia. Alice holds a BBA in Marketing from Georgia State University.