Ceibal Plan
MBA-Eleana Reyes currently serves as Jefe de Planificación, Logística y Gestión Ambiental at Ceibal since November 2022. Prior experience includes a role as Jefe de expedición at Coca-Cola FEMSA from August 2017 to November 2022, where responsibilities encompassed managing and controlling the flow of finished products and supplies. At The Coca-Cola Company from March 2008 to August 2017, Eleana held multiple positions, including Jefe de Almacén Industrial, Jefe de Planificación de la Producción, Jefe de Excelencia Operativa, and Jefe de Laboratorio, emphasizing inventory management, production planning, operational excellence, and quality control. Earlier roles at Laboratorio MediQ and Laboratorio Tecnológico del Uruguay involved quality control and research analysis. Eleana holds an MBA from IEEM - Escuela de Negocios and a degree in Ingeniería Química from Universidad de la República.
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Ceibal Plan
In December 2006, President Tabaré Vázquez announced that the Ceibal Plan would be launched and that with it, every student and teacher in public schools throughout the country would receive a free laptop. That was the kickoff for this ambitious socio-educational project, which puts Uruguay at the forefront in reducing the digital divide, inclusion, and equity in access to education.