Jeffrey Trappe II

Director of Florida Operations at Planet 13 Holdings Inc.

With over 13 years of experience, Jeffrey is an adaptable operations leader with an entrepreneurial mindset, excelling in championing business priorities. Known for a clear vision, excellent communication, and a track record of successful delivery, he builds trusting relationships with internal teams, vendors, and communities to drive brand awareness, boost sales, and enable business development. As a tenured project manager, Jeffrey efficiently handles compliance, reporting, and performance tracking in heavily regulated environments. Notable career highlights include being nominated as the "Best Cannabis Educator" by The Las Vegas Cannabis Awards in 2021 (3rd Place Winner) and serving as an invited guest speaker and industry expert at G4 Live Expo, Cannadelic Miami, and numerous podcasts. With operational experience in both medical and adult-use cannabis markets across various states, such as California, Arizona, Oregon, Washington, Nevada, and Florida, he has led the onboarding and training of over 1,000 employees, supporting the staffing and opening of multi-state retail locations. Additionally, Jeffrey ensured cannabis compliance in retail, production, and cultivation by implementing standard operating procedures, employee training programs, and processes. His dedication to providing top-tier patient/guest services is evidenced by the creation of training programs and company standard operating procedures. Recognized for his contributions, he was also a nominee for Vegas Inc. 40 under 40 in 2023.

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