Scott Breault is an accomplished marketing professional with extensive experience in the fitness and franchise sectors. Currently serving as Senior Vice President of Marketing at Planet Fitness since August 2018, Scott also holds a board member position at the Greater Orlando Sports Commission and operates POP2 Consulting LLC. Previously, Scott was the Chief Brand Officer at Retro Fitness and the Chief Marketing Officer at Pure Barre, where responsibilities included enhancing brand visibility and driving sales growth. As National Director of Marketing at Orangetheory Fitness, Scott contributed to the brand's rapid expansion and recognition in the fitness industry. Scott has also held the position of Vice President of Marketing/Branding at The Learning Experience Franchise, leading marketing strategies for a global child care franchise. Scott began a career at Bitner Goodman as an Account Manager, providing comprehensive marketing services. Scott holds a Bachelor's degree in International Business and Marketing from Eckerd College.
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