PlanetPlay
Ilya Shereshevsky is an accomplished marketing professional with extensive experience in the gaming and technology sectors. Currently serving as Head of Marketing at PlanetPlay since September 2024, Ilya leads content planning and product marketing for an eco-friendly game marketplace and associated green initiatives. Ilya's previous roles include Fractional Head of Marketing at Mirai Labs, where a go-to-market strategy was crafted for two web3 mobile games, and Director of Product Marketing at Mythical Games, where Ilya successfully executed a marketing strategy for Blankos Block Party, achieving over 1 million downloads. Additional experience includes securing significant revenue growth at Big Fish Games and leading product development at Hooti for a live dating game app. Ilya holds an MBA in Marketing from the University of California, Berkeley, and a BA in Psychology from Rutgers University.
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PlanetPlay
PlanetPlay is bringing the games industry and its player community together in the fight against climate change. With it’s passionate 3.1 billion player following, the game industry has enormous potential to support climate positive change globally. Games are a unique platform through which to inspire, educate and mobilise players in support of the climate and ancillary causes. This is why we created PlanetPlay, to help studios and their players to easily and accessibly contribute to climate positive action. Interested to learn more, send us a message or find us at Planetplay.com.