Misty Hobratschk

Senior Retention Marketing Manager at Planview

Misty Hobratschk is an accomplished marketing professional with extensive experience in retention and demand generation across various organizations. Currently serving as Retention Marketing Manager at Planview, Inc. since October 2019, Misty develops and executes multi-channel campaigns to enhance product adoption and expand account usage. Prior to this role, Misty held positions as Demand Generation Manager at both Planview and PostUp, ensuring revenue growth through collaborative campaign strategies. Previous experience includes roles at ReachForce, Dun & Bradstreet, goTransverse, Rev Worldwide, Invenio Marketing Solutions, and Habitat Hunters, showcasing a solid background in marketing automation, lead generation, and client relations. Misty holds a degree in Hatha Yoga and has a foundational education from the University of Houston-Downtown and Deer Park High School.

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