Alexander Bro

Alexander Bro is an accomplished professional with a robust background in consumer credit, banking systems, and partnerships. Currently serving as Co-Founder and CBDO at Plata Card since July 2022, Alexander focuses on connecting consumer credit and debit solutions through co-brands and loyalty initiatives. Prior experience includes a notable tenure at Tinkoff as Department Head and VP of Non-financial services, where expertise in loyalty and partnerships was developed. Earlier in the career, Alexander worked at U.S. Bank as a Web Project/Marketing Manager, enhancing online banking platforms and managing marketing campaigns, as well as serving as a Universal Banker. Alexander holds education from INSEAD and Brown College.