Lichi Wu

Lichi Wu currently serves as VP Sales and Partnerships, APAC at Playable Factory, a leading SaaS provider in creative marketing technology for mobile games and apps. Prior roles include Head of Gaming APAC at Fandom, where Lichi contributed to one of the world's leading gaming platforms, and positions at Twitter focusing on the Greater Chinese Markets, encompassing both new business generation and market growth. Lichi's consultancy experience with DOGI.io involved supporting blockchain game developers and ecosystem players. Previous roles include Director of Strategic Accounts at App Annie, Senior Director of Native and Supply Partnerships at glispa GmbH, and Director of Global Monetization Solutions at Millennial Media. Lichi holds multiple certificates from Harvard Business School Online, including in Entrepreneurial Marketing and Business Strategy, along with a B.A. in Computer Science from the State University of New York at Oswego.