Maria del Mar Ortega

Maria del Mar Ortega is a seasoned marketing professional with experience spanning over five years. Currently serving as a Marketing Specialist at Playbypoint since May 2023, Maria has previously held multiple roles at White Shark Media® from August 2019 to May 2023, including Marketing Content Writer, Online Content Coordinator, and Digital Marketing Strategist. Responsibilities encompassed managing SEO-optimized blog content, creating client case studies and sales collateral, developing educational digital marketing courses, and optimizing advertising campaigns on platforms such as Google Ads and Facebook Ads. Early career experience includes internships in marketing at Avanz Banc and in human resources at Banco Ficohsa. Maria holds a Bachelor's degree in English: Professional Writing with a concentration in Text, Image, and Design from Mercyhurst University.