PlayPlay
Aurore Lalizou currently serves as a Strategic Account Manager at PlayPlay since February 2024. Previously, Aurore co-founded BASTA in April 2023, where responsibilities included managing the company and developing agency strategies. From March 2021 to May 2023, Aurore was a Key Account Manager at Yespark, overseeing a portfolio of key accounts and focusing on contract management and strategic account planning. Experience includes roles at Johnson & Johnson and Nestlé Nespresso SA as a Junior Key Account Manager, and positions at Mercedes-Benz and luxury brands like Parfums Christian Dior and L'Oréal. Aurore holds a degree from SKEMA Business School and has developed a robust skill set in sales, account management, and strategic planning throughout diverse roles in various industries.
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