Yvonne de Smedt

Yvonne De Smedt is a seasoned communications and marketing professional with extensive experience managing multi-channel campaigns. Currently serving as a Senior Communications Specialist at Plymouth Rock Assurance since April 2012, Yvonne excels in creative development, audience strategy, and budget management, contributing to significant revenue growth through direct mail and email acquisition campaigns. Previous roles include positions at The Stanford Group, Inc. as a Marketing Manager, American List Counsel as a Client Marketing Manager, and Dr. Leonard's Healthcare Corp. as an Assistant Marketing Director, among others. Yvonne's career is marked by expertise in campaign execution, client retention, and circulation management across various industries. Yvonne holds a BA in Public Administration from Kean University.