PM Society
Andrew Short is a highly regarded Creative Director with 30 years of experience in health advertising and Medcomm agencies. Currently serving as Freelance Creative Director in Healthcare, Andrew has held significant roles such as Digital Manager for the PM Awards with the PM Society, and Global Creative & Digital Director at 3 Stories High. Previous positions include European Creative Director at Cello Health and a co-founder of DrewFrank, a pioneering virtual advertising agency. Andrew has led global award-winning campaigns across various media channels and possesses a strong ability to mentor and manage diverse teams in deadline-driven environments. Andrew's educational background includes studies at Hitchin Boy's School, Ware College, and North Herts College.
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PM Society
The PM Society was established over 40 years ago as a not-for-profit organisation to serve the needs of the pharmaceutical industry and its service agencies. It currently has over 230 UK companies as members, including pharma and biotech companies on the industry side and PR, Advertising, Medical Communications, Digital and many other kinds of service company on the agency side. It is run by a voluntary Executive Committee, and supported by a small office staff. The Executive steers the direction of the Society in conjunction with the wider Committee of industry professionals, and works hard to forge close working relationships with other industry and NHS groups, including the ABPI, HCA and TOPRA, for the benefit of its membership. The Society has Interest Groups aligned to the current challenges and issues facing today’s marketers - Market Access, Digital, Patient Engagement, Industry Agency Relations, Sustainability, and Diversity - these are run by experts in the field, and run alongside the two highly regarded Award schemes – the PM Society Awards and the Digital Awards. The PM Society’s flexible modular training programme is developed by the industry for the industry and addresses the specific training needs for pharmaceutical marketing and associated life sciences disciplines. Courses run throughout the year and are tailored for those new to marketing, anyone needing a refresher and advanced modules for the more experienced marketer. If you would like any further information on the PM Society, please contact us on 01403 264898.