Livia Schmitz

Diretora de marketing, negócios e vendas at Pmweb

Livia Schmitz began their work experience in 2006 as an Auxiliar Administrativo at Itau-Unibanco, where they worked until July 2009. From April 2010 to February 2012, they worked as an Assistente de Marketing at Sinon do Brasil Ltda. Livia then joined Latina Distribuidora de Petróleo Ltda. as an Analista de Marketing from March 2012 to April 2014.

In October 2014, Livia started working at Pmweb as a Strategic Analyst, where they focused on monitoring and developing performance reports for clients such as B2W, Bibi Calçados, Inbrands, and Tok&Stok. Livia also managed contracts, identified upsell opportunities, and developed action plans for email, SMS, and push channels. Livia worked in this role until March 2017, and during this time, they operated tools like Oracle Responsys and Google Analytics.

Afterward, Livia held various positions at Pmweb, including Customer Success Expert from March to May 2017, Customer Success Coordinator from May 2017 to April 2019, and Gerente de Customer Success from April 2019 to March 2021. During these roles, they focused on building relationships with clients and ensuring their success.

From March 2021 to October 2021, Livia served as Gerente Geral de Business & Strategy at Pmweb, where they optimized processes, developed and managed business forecasts, and established relationships with partner companies like Oracle and Salesforce.

In November 2021, Livia became Diretora de Business and Strategy at Pmweb, a role they held until April 2023. Livia then took on the position of Diretora de marketing, negócios e vendas at Pmweb, starting in May 2023.

Overall, Livia has accumulated significant experience in marketing, business strategy, customer success, and team management, showcasing their expertise in leading and optimizing business processes, developing relationships with partners, and ensuring client success.

Livia Schmitz completed their Bachelor's degree in Administration with a specialization in marketing from Pontifícia Universidade Católica do Rio Grande do Sul. Livia attended the university from 2006 to 2011. In 2016, they pursued their Master of Business Administration (MBA) degree in Digital Marketing from ESPM Escola Superior de Propaganda e Marketing. This program lasted until 2017.

Links


Timeline

  • Diretora de marketing, negócios e vendas

    May 1, 2023 - present

  • Diretora de Business and Strategy

    November, 2021

  • Gerente Geral de Business & Strategy

    March, 2021

  • Gerente de Customer Success na Pmweb

    April, 2019

  • Customer Success Coordinator

    May, 2017

  • Customer Success Expert

    March, 2017

  • Strategic Analyst

    October, 2014