Caroline Covert

Caroline Covert is a seasoned marketing professional with extensive experience in the financial services and hospitality sectors. Currently serving as Senior Manager of Product Management for Consumer Credit Card and Personal Lending at PNC, Caroline previously held key roles at Hilton, including Senior Manager for Co-Brand Loyalty Marketing and Co-Brand Acquisitions Marketing, where strategic initiatives enhanced engagement and retention for the Hilton Honors American Express program. Prior to Hilton, Caroline spent over a decade at JPMorgan Chase Bank, N.A., contributing to various marketing functions for the Marriott Co-Brand and leading campaigns to drive customer acquisition and engagement. Caroline holds a Bachelor of Arts in Psychology from Wake Forest University, complemented by minors in Entrepreneurship, Social Enterprise, and Religion.