Andy Lynch is an experienced marketing professional specializing in product marketing management, with a significant focus on B2B SaaS and inventory management solutions. Currently serving as the Product Marketing Manager at Point of Rental Software, Lynch leads the development and execution of Go-To-Market programs to drive organizational growth. Previous roles include Senior Product Marketing Manager at Blue Ridge, where marketing tools were developed to enhance brand equity and prospect pipeline, and founding Product Marketing Manager at SMC3, where Lynch significantly increased marketing qualified leads. With a history of consulting and strategizing for various firms, including Mercer and Manhattan Associates, Lynch has demonstrated proficiency in multichannel lead generation, marketing automation, and cross-functional team collaboration. Lynch holds a Bachelor of Arts degree in English from Westfield State University.
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