Pragna Baratikke Rajendrakumar

Pragna Baratikke Rajendrakumar is a results-oriented marketing professional with extensive experience in performance and digital marketing across various industries. Currently serving as the Performance Marketing Manager at Points since June 2022, Pragna is responsible for planning and executing media campaigns and implementing customer acquisition strategies for airline and hotel partners. Prior roles include Digital Marketing Specialist at CSC Generation, where Pragna contributed to transforming retailers into digital-first brands, and Digital Marketing Analyst at SA Collective Inc, focusing on campaign strategy and engagement. As a Marketing and Communications Specialist at Wirecard, Pragna managed branding projects and led initiatives to enhance stakeholder collaboration. Pragna began the career as a Market Research Coordinator at Olam, building foundational skills in market entry strategies. Educational credentials include an MBA in Contemporary Marketing Management from S P Jain School of Global Management and a Bachelor’s degree in Computer Science from Visvesvaraya Technological University.