Lieselot Velter

Lieselot Velter is an experienced communications professional currently serving as the PR & Events Manager at Polestar since August 2024. Prior to this role, Lieselot held the position of Digital Senior Communications Manager at OONA/BAAS from September 2021 to August 2024, managing a diverse brand portfolio that included Niko, Godiva, Lutti, and Elovena. Previous experience at VF Corporation spanned from 2011 to 2021, where Lieselot progressively advanced through several roles, culminating as Brand Campaign & Strategy Manager for EASTPAK EMEA, leading global brand strategy and seasonal campaigns. Lieselot possesses a Bachelor's degree in International Business from Karel de Grote-Hogeschool and ongoing education in media and distance learning.