Ian Menezes

Ian Menezes is a seasoned marketing professional with extensive experience in strategic planning and execution across various prestigious organizations. Currently serving as Chief Manager at Polycab India Limited since June 2023, Ian oversees ATL marketing initiatives, develops strategies to enhance brand efficiency, and manages significant campaigns, including a high-profile brand refresh and ICC Men's Cricket World Cup sponsorships. Prior to this role, Ian held senior positions at Mindshare and Toppr, focusing on iconic brand management and impactful marketing campaigns for major consumer products. Ian possesses a robust educational background, holding multiple MBAs and marketing degrees from esteemed institutions, complemented by early career roles in media planning and advertising.