Athicha Pancharoen

Athicha Pancharoen is a seasoned professional in the fashion industry, currently serving as the Head of Buying and Product Development at Pomelo Fashion since June 2022. Prior to this role, Athicha held various positions at Jaspal Group from January 2021 to June 2022, including Buying Manager and Assistant Buying Manager, where responsibilities encompassed sales management, product management, and inventory management. Previous experience includes roles at BOUCHARA as an Assistant Product Manager, LE66 as an Assistant Buyer, and Erdem as a Showroom Assistant, along with earlier positions such as Account Receivable Analyst at ExxonMobil and PR Account Executive at Pimplus PR. Athicha holds a Master of Science in Fashion Management from IÉSEG School of Management and a Bachelor of Arts in French Studies from Chulalongkorn University.