Popken Fashion Group
Florian Werner-Zilch is an experienced marketing professional currently serving as the Senior Performance Marketing Manager at Popken Fashion Group since March 2024, focusing on social media marketing, SEA, and online marketing projects. Prior to this role, Florian held various positions, including Online Marketing Owner/Account Manager at K - New Media GmbH & Co. KG, where responsibilities included managing a brand cluster and developing strategies for the German and European markets. Notable previous roles include Senior Sales Consultant at TabMo, Key-Account-Manager/Business Development Performance at madvertise, and Senior Manager Display Performance at Performics Deutschland, among other positions in online media planning and marketing. Florian's educational background includes a Master’s degree in General Management from Steinbeis School of International Business and Entrepreneurship and a Diplom in Psychology from Universität Koblenz-Landau.
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Popken Fashion Group
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Die Popken Fashion Group ist ein international operierendes, familiengeführtes Omni Channel Mode-Unternehmen, das auf Plus-Size Fashion spezialisiert ist. Die Kollektionen unserer vier Marken Ulla Popken, Laurasøn, Studio Untold und JP1880 vertreiben wir weltweit in rund 200 Filialen und über eigene Online-Shops mit 2.000 Mitarbeitenden in über 30 Ländern.