Jennie Billman

Head Of Scandinavia at Popken Fashion Group

Jennie Billman has a diverse work experience in various marketing and e-commerce roles. Jennie started their career as a Marketing Coordinator at the West Sweden Chamber of Commerce and Industry, where they were responsible for creating content, updating the company homepage, and working on search engine optimization. Jennie then moved on to become a Project Coordinator within the same organization, planning and executing events, working with telephone sales, and serving as a moderator and meeting leader.

Jennie then transitioned to the fashion industry, joining Gina Tricot AB as a Marketing Coordinator for all Scandinavian countries. In this role, they worked closely with country managers to optimize marketing efforts and increase sales through events, local advertising, and special offers. Jennie later took on multiple roles at Gina Tricot, including Marketing Production Manager, Marketing Project Manager, and Campaign Manager, where they had responsibilities ranging from leading the inhouse agency to overseeing marketing campaigns from briefing to launch.

Continuing their career in e-commerce, Jennie joined Selected Brands Nordic AB as an E-Commerce Manager, where they launched the e-commerce site for the Italian lifestyle brand, Napapijri, in multiple markets. Jennie then joined NJIE Foods AB as an E-Commerce Manager, focusing on digital advertising, newsletters, collaborations, and campaign strategies to drive e-commerce sales.

Jennie later worked at Bubbleroom as a Campaign Manager, with responsibilities over the company's marketing plan, brand collaborations, campaigns, and PR. Most recently, they joined Essity as an E-Commerce Activation Manager for the North region on a temporary contract.

Currently, Jennie is the Head of Scandinavia at Popken Fashion Group. The precise details of this role are not provided, but it can be assumed that they are responsible for leading operations and strategies for the Scandinavian market within the company.

Jennie Billman attended IHM Business School from 2006 to 2007. During this time, they did not complete a specific degree program but may have focused their studies on the field of Business Economy.

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Timeline

  • Head Of Scandinavia

    August, 2022 - present