Fedja Porobic

Fedja Porobic is a seasoned e-commerce professional and founder of the Porobic Group, an agency dedicated to scaling D2C brands to significant revenue milestones through innovative growth strategies. With experience as an investor and advisor for multiple companies, including Västerbottenssåpa AB, Mockberg, and Under Your Skin, Porobic has a proven track record in driving growth and attracting investment. As a former co-founder of the Growth Convention and host of the EcommerceHackers.se podcast, Porobic actively engages with the e-commerce community to share insights and foster collaboration. An accomplished leader, Porobic has held various roles in partnership management, business development, and growth hacking, contributing substantially to the success of numerous brands throughout the industry.