Porsche China
Hui Yang is a seasoned marketing professional with extensive experience in the automotive industry. Currently serving as the Retail Marketing Manager at Porsche (China) Motors Ltd since July 2014, Hui Yang has effectively driven marketing strategies and initiatives. Prior to this role, Hui Yang held the position of Marketing Manager at BMW Group, where responsibilities included managing marketing functions, formulating plans, and budget control. Additional experience includes a Marketing Executive role at The Goodyear Tire & Rubber Company and a Marketing Assistant position at Ferrari, focusing on event coordination and communication strategies. Hui Yang earned a Bachelor's Degree in International Business Administration from the University of Northumbria in Newcastle, UK, between 2000 and 2004.
Porsche China
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Porsche (China) Motors Ltd. is a subsidiary of parent company Dr. Ing h.c. F. Porsche AG. Porsche China commenced operations in 2001 to support Porsche partners in China through dedicated personnel who oversee every aspect of sales marketing and after sales functions. In 2016, China is once again the strongest individual market for Porsche, with a total of 65,246 vehicles delivered – an increase of 12 per cent. Porsche China is responding to the good level of demand by further expanding its dealerships and it plans to open the Porsche Experience Center in Shanghai in 2017.