Bernhard Bauditsch

Bernhard Bauditsch is a seasoned professional with extensive experience in strategy, business development, and digital commerce within the automotive industry. Currently serving as Director of Strategy & Portfolio Management for Digital Experience & Data at Porsche AG since July 2023, Bernhard focuses on developing global business and UX strategies while overseeing the sales-related IT portfolio. Prior roles include Director of Business Development at Porsche Asia Pacific and various positions at Porsche AG, where Bernhard has been instrumental in driving strategic projects, enhancing regional sales strategies, and innovating business models. Bernhard holds a Master's degree in Entrepreneurship and Innovation from Free University of Bozen-Bolzano and a Bachelor's degree in Business Administration with a focus on Service Marketing from Baden-Wuerttemberg Cooperative State University.