Kevin Goforth

Kevin Goforth serves as the TMMA Chair for the Traffic Marking Manufacturers Alliance (TMMA) since March 2023, where the organization focuses on enhancing roadway safety through cooperation among global companies in the traffic marking manufacturing industry. In addition, Kevin Goforth has been the VP of North American Highway at Potters Industries since January 1996. An alumnus of Texas Tech University, Kevin Goforth earned a Bachelor's degree in Business Administration and Management, having also attended Washington College from 1983 to 1985.