Emily Abbotts

Head Of Digital Marketing And UX at Poundland & Dealz

Emily Abbotts is a seasoned digital marketing professional with extensive experience across various roles in the retail and healthcare sectors. Currently serving as the Head of Digital Marketing and UX at Poundland & Dealz since May 2023, Emily previously held several key positions at Lloyds Pharmacy, including Digital Marketing Manager and Ecommerce Partnerships Manager. Prior experience includes managing website and marketing for Vanilla Underground and marketing roles at Skate Hut and Holland & Barrett, where foundational skills in digital merchandising were developed. Emily holds a degree in Visual Communication with a focus on Graphic Design from Birmingham City University, complemented by early education at King Edward VI School Lichfield.

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Poundland & Dealz

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From opening its first store in Burton-upon-Trent in 1990, Poundland has built a network of almost 900 stores in the UK and the Republic of Ireland, offering top brands and great quality own brand products, that provide customers with amazing value every day.


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