Vikki Wilkins

UK Head Of Customer Insight at PRA Group

Vikki Wilkins is a seasoned professional with extensive experience in customer insight and compliance within the financial services sector. Currently serving as UK Head of Customer Insight and Head of Customer Services at PRA Group since January 2014, Vikki manages customer service functions including communications for vulnerable customers, complaints, disputes, and GDPR requests. Previous roles include Lead Practitioner at AIB, where Vikki improved call quality and collections through tailored training, and a series of positions at Equidebt Limited from 1994 to 2013, ranging from Director of Compliance & Debt Purchase to Collections Manager. Vikki's expertise encompasses quality assurance, regulatory compliance, client services, and operational improvements, demonstrating a comprehensive background in customer relations and collections management.

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