Nadia Kouri, CSPO

Nadia Kouri has a diverse range of work experience in marketing and digital strategy. Nadia currently holds the position of Director of Growth Marketing at Praecipio. Prior to this role, they worked at Scrum Alliance as a Senior Growth and Retention Marketing Manager, where they implemented successful lead capture initiatives and developed comprehensive event marketing strategies.

Before their time at Scrum Alliance, Nadia worked at Transamerica as a Channel Campaign Manager, where they achieved a 32% increase in lead conversion for insurance products and rebranded a legacy product line. Nadia also has experience as a Project and Account Manager at Campaign Stars, where they contributed to the development of marketing content for tech companies.

In addition, Nadia has held positions as a Social Media and Digital Strategist at Sola Salon Studios, a Digital Producer at Faction Media, a Product and Retention Marketing Manager at MGMA, and a Social Media & Digital Marketing Manager at Xanterra Parks & Resorts.

Earlier in their career, Nadia worked as an Editorial and Social Media Manager at Examiner.com, a Marketing Associate/Editor at ProCntr Co, and held various roles as a writer and digital marketing consultant. Nadia has experience in email marketing campaigns, lead nurture funnels, SEO optimization, social media management, and content creation.

Overall, Nadia Kouri has demonstrated a strong track record in driving growth and engagement through innovative marketing strategies and effective team management.

Nadia Kouri, CSPO has a Bachelor of Arts degree in Journalism, Psychology, and Italian from the University of Denver. Nadia also participated in a semester abroad program at the Università Cattolica del Sacro Cuore.

In terms of additional certifications, Nadia has obtained the Certified Agile Leadership Essentials (CAL-E) and Certified Agile Leadership for Teams from the Scrum Alliance in July 2020. Nadia also holds certifications in Inbound Marketing from HubSpot Academy (obtained in August 2022), Email Marketing Certification from HubSpot (obtained in June 2020), Certified Scrum Product Owner (CSPO) from the Scrum Alliance (obtained in April 2020), Google AdWords Certification (obtained in February 2019), and Google Analytics Individual Qualification (obtained in February 2019).