Jerald Broussard

Advisor at Prasaga

Jerald Broussard is currently an advisor at Prasaga, but they have held many prestigious positions throughout their career. From December 2011 to October 2013, Broussard was the managing director/CEO of CASTASolutions.com. Jerald was also a consultant for strategy/int'l. business development at One Source VHR from January 2009 to August 2013.

Broussard has also been part of GrowthAdvisors Int'l and Administaff (now Insperity). Jerald was with Administaff for ten years, from January 1989 to May 1999. During their time there, they served as VP of Marketing and later as Sr.VP of Business Development. Jerald was instrumental in strategic planning and helping guide the firm from its early start up days to a publicly traded firm on the NYSE (ASF).

Jerald also led marketing efforts and strategy to establish Administaff as the dominant brand and market share leader. Jerald developed a pre-opening strategy for new markets that was instrumental in attaining a 42% brand recognition in every new market entered at the end of the first 12 months. In addition, they led the company’s lobbying efforts on both the state and federal level, initiated and designed the concept for its e-commerce effort, and negotiated and established alliances with key business partners, including American Express and Dell Computers. The alliance with American Express doubled Administaff’s stock value in two weeks raising the price from $22 to $44 and was one of the largest generator’s of marketing leads.

Jerald Broussard has a degree in marketing from the University of Houston.

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Prasaga has designed the next evolution of blockchain architecture. A blockchain that actually achieves the promise that all blockchains have aspired to.


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