Cheryl Tan

Cheryl T. is an experienced broadcast and commercial manager currently serving as the Senior Broadcast & Commercial Manager for the Premier League in the APAC region since March 2020. Previously, Cheryl held roles as the Broadcast & Commercial Manager, focusing on broadcaster relationships and partnerships. Cheryl's career includes significant positions at FC Barcelona as the Tours & Exhibition Games Manager, where Cheryl led the first-ever Preseason Tour Project in Asia, and as a Partnership Activation Manager, fostering relationships with key brands. Prior experience includes being an Account Director at CSM Sport & Entertainment, and various marketing and sponsorship roles at Standard Chartered Bank and TBWA\ Group Singapore. Cheryl holds a Bachelor in Communications from Edith Cowan University and a Diploma in Media and Communication from Singapore Polytechnic.