Niels Jadoenathmisier

Niels Jadoenathmisier is an experienced creative and performance marketer with a strong background in fashion and digital marketing. Currently serving as Creative Lead at PREMIUM INC., Niels oversees the mainline of Cruyff and its high segment sub-label Johan Cruyff. Prior roles include Performance Marketing Coordinator and Creative Marketer at Cruyff and Off The Pitch, and Digital Marketing Specialist at Enraf-Nonius Nederland, where strategies for the Dutch physiotherapy market were developed. Niels began the career as Junior Communications Manager at Steda and has also held positions in content marketing and consulting. A graduate of HU University of Applied Sciences Utrecht with a Bachelor's Degree in International Communication & Media, Niels has enhanced skills through additional studies at Manipal Academy of Higher Education.