Iñaki Verdú Benitez

Key Account Manager at Premium

Iñaki Verdú Benitez has a diverse work experience in the hospitality industry. Iñaki started their career in 1998 as an Executivo de Ventas at Hoteles Catalonia, where they worked until 2006. During this period, they gained experience in sales and account management in the hospitality sector.

In 2006, Iñaki joined Abba Hotels group as a Jefe de Ventas Zona Este, where they led a team and was responsible for acquiring and maintaining corporate and MICE clients. Iñaki stayed with Abba Hotels group until 2010.

Following that, Iñaki joined Vincci Hoteles as a Responsable de Grandes Cuentas de Cataluña, focusing on managing the assigned client portfolio, negotiating corporate rates, and seeking new clients in the MICE and Corporate segment. Iñaki worked for Vincci Hoteles from 2010 to 2017.

In 2017, Iñaki transitioned to Sercotel Hotels as a Business Travel Sales Executive, managing corporate accounts in the Catalonia region. Iñaki was responsible for negotiating rates, presenting products, and acquiring new clients, as well as maintaining existing ones. Iñaki worked at Sercotel Hotels until the end of 2018.

Iñaki then joined Hermanos Vialcanet as a Jefe de tráfico in 2019, where they managed the necessary fleet for container transportation services and supervised fleet activities. Iñaki worked there until August 2019.

Currently, Iñaki is working as a Key Account Manager at PREMIUM, a role they undertook in January 2020. Iñaki'sresponsibilities include seeking new clients, commercializing products and services, and evaluating client solvency and operation risk.

Overall, Iñaki has a strong background in sales, account management, and client acquisition, especially in the hospitality industry.

Iñaki Verdú Benitez earned a Certificado de Profesionalidad de Organización del Transporte y la Distribución, with a focus on Gestión logística, de materiales y de la cadena de suministro, from the Centre de Promoció Económica del Prat de Llobregat in 2019. Prior to that, they obtained a TEAT diploma in Diplomado en empresas y actividades turísticas from Instituto Vox between 1994 and 1997.

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