Previan
Veronique Chayer is an accomplished professional in strategic communications and marketing, currently serving as the Director of Strategic Communications & External Relations at Previan since November 2021 and holding a similar title at Eddyfi Technologies since February 2017. With extensive experience in branding, lead generation, and product launch strategies, Veronique has successfully led marketing teams to enhance brand recognition and optimize sales processes. Prior roles include Strategic Manager at Rouillier Stratégie Marketing, where responsibilities encompassed communication, marketing, and public relations strategies, and Chargée de mission - Responsable des communications at Wallonie-Bruxelles International, overseeing communication initiatives and official missions. Veronique holds a Bachelor of Arts in Public Relations/Image Management from Université Laval and a diploma in Languages and Translation from Collège F-X Garneau.
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Previan
Founded in 2009 and headquartered in Quebec City, Previan is a leading industrial technology group providing advanced diagnostic technologies to ensure the health of infrastructure and critical assets. As entrepreneurs, we are passionate about challenging norms to create value for our customers and deliver positive change to our industry. We believe that technical intimacy with our customers is paramount to our success, providing us with the insights we need to develop the next generation of infrastructure sustainability solutions. Through fault detection to advanced diagnostics to data analytics, our solutions promote the safety of people, the protection of the environment, and the productivity of assets in industries the world counts on every day. Our technologies are vital to our customers’ ability to achieve operational priorities and meet and exceed environmental, social and governance (ESG) goals. We employ over 1,700 people throughout 28 offices worldwide and serves clients in more than 110 countries.