PriestmanGoode
Arash Shahbaz is an accomplished designer with extensive experience in industrial and aviation design. Currently serving as a Designer at PriestmanGoode since April 2024, Arash previously held the position of Senior Industrial Designer at JPA Design from September 2021 to April 2024. Prior roles include working as an Industrial Designer and Aviation Designer at Pearson Lloyd, where significant contributions were made to Business Class seat design. Arash’s career commenced after graduating from the Royal College of Art in 2018, leading to positions at various companies, including SANDSTORM Automotive, Saic Motor Co., Carver Technology, by SEROJ, and Ceemo Design, which collectively highlight expertise in automotive and product design. Arash holds a Master’s Degree in Vehicle Design and dual Bachelor's Degrees in Industrial Product Design and Applied Science from HAN University of Applied Sciences.
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PriestmanGoode
PriestmanGoode is an industrial design consultancy that delivers exceptional brand experiences for a roster of leading international companies. From aircraft interiors, airports, public transport and high speed trains to hotels, consumer products and future mobility, our diverse portfolio enables us to draw from our experience across different sectors to deliver new innovations. This unique way of thinking has led us to become brand and innovation partners with a number of leading companies around the world. Using design as a strategic tool to transform businesses, we use our unique global viewpoint to deliver solutions that are tailored to place brands and cultures on the world stage, helping our clients achieve holistic brand experiences and customer loyalty. Our designs are about people: from end users to maintenance staff, they are used by millions every year. We’re interested in how things work and how to improve them. We believe great design should be simple, elegant, intuitive, easy to maintain and efficient to manufacture. Our company is steeped in the tradition of great British design, but our experience over the years, our interest in the new and our ambition to redefine expectations of great design has led us to become leaders in our field. We define future trends and are at the forefront of global design today. In April 2016, we made the transition to an employee-owned company. In 2024 PriestmanGoode became 100% employee owned.