Prima Industrie SpA
Matteo Benedetto is an accomplished executive with extensive experience in product management, sales, and marketing across various industries, including manufacturing and automotive. Currently serving as Chief Product and Sales Officer and Chief After Sales Officer at Prima Industrie Group since January 2016, Matteo oversees global product strategy and sales functions, ensuring alignment with market needs and driving revenue growth. Previous roles include Chief Operating Officer for the SEMEA region at Prima Power, Vice President of Marketing and 3D Laser Machine Sales Director at Prima Power, and Marketing Director at Merlo Group. Matteo has also held pivotal positions at Fiat Auto, including Head of Marketing & Sales for the EMEA region and was a member of the Alfa Romeo Board. With a strong academic background in Marketing and Administration from Università degli Studi di Torino, Matteo combines strategic insight with a track record of successfully leading cross-functional teams and managing P&L responsibilities.
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