Alex Davis is a seasoned marketing professional with extensive experience in digital strategy and media. Currently serving as the Senior Manager of Digital Strategy at Primanti Bros. Restaurant and Bar since March 2023, Alex previously held the position of Lead Digital Marketing Analyst at Highmark Health, where media strategy for all lines of business was a primary focus. With a background that includes roles such as Senior Marketing Strategist at Highmark, Digital Media & Analytics Manager at RJW Media, and Associate Director of Media and Analytics at Smith Brothers Agency, Alex has demonstrated a strong ability to enhance digital media strategy and execution. Additional experience includes planning and executing media buys at MARC USA and leadership roles in student organization development. Alex holds a Bachelor of Business Administration in Marketing from The Ohio State University.
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