James McCrudden

James McCrudden is a seasoned professional in the retail and purchasing sector, currently serving as the Global Assistant Buyer for Homeware & Lifestyle at Primark since January 2018, managing an annual buy of £90 million, primarily in home decor, faux plants, and seasonal decorations. Previously, James worked as a Global Trainee Buyer focused on health and beauty products. James has extensive experience in customer service and people management from prior roles at British Airways, House of Fraser, and various positions as a brand ambassador. Educational qualifications include degrees in Fashion Management and Fashion Merchandising, complemented by a short course in Fashion Promotion and a recent qualification in Interior Design.