Laetitia Allexant

Laetitia Allexant is an accomplished marketing professional with extensive experience in the beverage industry. Currently serving as Vice President of Marketing at Primo Brands since October 2021, Laetitia has previously held the role of Marketing Director for Regional Spring Water Brands at BlueTriton Brands. Laetitia's career at Nestlé Waters spanned 15 years, during which key positions included Director of Corporate Branding and Communications Director for Regional Brands, where Laetitia successfully developed brand strategies for products like Poland Spring and Nestlé Pure Life. Laetitia began their career as a Promotions Assistant at Kraft Foods Group and later worked as an Account Director at The Guild Group. Academic credentials include a BBA in Marketing from Northeastern University and CEFAM, along with a Bac in Sciences from College La Champagne.